The Italianizer of Transavia: what an original way to promote flights! Promotion with fun! Well done!
Transavia has two Italian sun holidays promoted in a fun way: a bus stop in Amsterdam was equipped with the so-called ‘Italianizer’, an interactive bus shelter where were photos of the unsuspecting bus passengers were mounted. In Italian atmospheres of course.
This was done for the promotion of two Italian destinations, Bari and Catania on the southeastern coast of Sicily, where Transavia flies from April 17, directly from Amsterdam. To introduce flights to these 2 destinations from 15 to 21 April the company has a special offer of 59 euros. In less than three hours, you’re right on the site.
Transavia.com, part of the Air France / KLM Group, provides scheduled and charter flights to more than 100 destinations, particularly in and around the Mediterranean and the main ski areas. The company flies this summer to 12 sun and city destinations in Italy from Amsterdam Airport Schiphol, Rotterdam Airport and Eindhoven Airport.